How does one become a full-time fashion blogger in 2024? Is it too late? Have you missed the boat Absolutely not! It is never too late to start this kind of business and there are new accounts flourishing every single day. Today we are going to dive into all the details on how to become a fashion influencer or blogger.
What is a fashion influencer?
How does one become a full-time fashion blogger?
In order to generate traffic for your blog as quickly as possible, it makes sense to first focus your fashion blog on a niche topic with which you address a very specific target group. This could be, for example, sportswear, sustainable fashion or even expensive designer fashion. Starting as a fashion influencer or blogger requires some knowledge on a few key issues. The following are the five key ideas you ought to consider:
1. You need a platform—blog, YouTube or Instagram.
You firstly need a platform to start being a fashion influencer. Among the most often used ones are Instagram, a blog or YouTube channel.Actually, it mostly relies on your preferred business activity.
And I'm not implying you have to do all them. Choose one or two platforms and pay very close attention to expanding those.Then, if you have the time, any other platform is only for type of sharing and promotion of your work.
2. The reality on choosing a specialization.
Many individuals become somewhat mired in the specialized stuff. If they wish to be fashionistas, then they cannot publish anything else. The reality about having a niche, particularly in these times, is that it is not as important as many would have you believe.
Indeed, having a particular kind of material you produce regularly helps. Still, it's more than reasonable to include your own experience, personality, way of life, or challenges.Particularly on your Instagram stories, I would advise against trying to fit yourself into a box and feel particularly limited on what you can publish.
On there, you might very definitely be more forgiving. I would strongly advise concentrating more on the type of person you are speaking to than on the specialty. Which guides me to my next argument.
3. Decide on the individual you are addressing.
Work on determining the kind of individual your material is benefiting. You are offering a particular kind of individual wardrobe suggestions, even if they are only concepts.Consider them and consider how you may be valuable to them.
4. Create useful material.
Value is really important. You will perform great on Instagram if you often offer bite-sized, worthwhile material.Indeed, Instagram is mostly focused on amusement, but knowledge, education, and useful information also rules there.
And for this same reason reels are performing so brilliantly.Reels are here to stay whether or not we like them. See our free cheatsheet of 30 days of Instagram reels if you're feeling a little lost or anxious starting with reels.
5. Have a somewhat pleasing feed.
Having an aesthetically pleasing Instagram feed will really benefit you as well. These days, appearances are not everything, hence I wouldn't get overly fixated on having a "perfect" feed as such thing is not existent.
Different ways to become as Instagram fashion influencers versus fashion bloggers?
Growing on any platform requires time, consistency, some strategy, and a clear idea of where you like to see it developed.
Should one wish to be a fashion blogger?
For those of you aspiring to be fashion bloggers—that is, having a website where you showcase your outfit photos and profit from it—then have a look at our complete tutorial on how to launch a blog for beginners.
Growing a blog requires a lot of work, so I developed the Blogging Secrets course to let you reach there sooner.However, it's important that you provide searchable material for your blog—that which will rank in Google search or rapidly expand on Pinterest.
Pirkko Koskitalo
How does one become a full-time fashion blogger in 2024? Is it too late? Have you missed the boat Absolutely not! It is never too late to start this kind of business and there are new accounts flourishing every single day. Today we are going to dive into all the details on how to become a fashion influencer or blogger.
What is a fashion influencer?
How does one become a full-time fashion blogger?
In order to generate traffic for your blog as quickly as possible, it makes sense to first focus your fashion blog on a niche topic with which you address a very specific target group. This could be, for example, sportswear, sustainable fashion or even expensive designer fashion. Starting as a fashion influencer or blogger requires some knowledge on a few key issues. The following are the five key ideas you ought to consider:
1. You need a platform—blog, YouTube or Instagram.
You firstly need a platform to start being a fashion influencer. Among the most often used ones are Instagram, a blog or YouTube channel.Actually, it mostly relies on your preferred business activity.
And I'm not implying you have to do all them. Choose one or two platforms and pay very close attention to expanding those.Then, if you have the time, any other platform is only for type of sharing and promotion of your work.
2. The reality on choosing a specialization.
Many individuals become somewhat mired in the specialized stuff. If they wish to be fashionistas, then they cannot publish anything else. The reality about having a niche, particularly in these times, is that it is not as important as many would have you believe.
Indeed, having a particular kind of material you produce regularly helps. Still, it's more than reasonable to include your own experience, personality, way of life, or challenges.Particularly on your Instagram stories, I would advise against trying to fit yourself into a box and feel particularly limited on what you can publish.
On there, you might very definitely be more forgiving. I would strongly advise concentrating more on the type of person you are speaking to than on the specialty. Which guides me to my next argument.
3. Decide on the individual you are addressing.
Work on determining the kind of individual your material is benefiting. You are offering a particular kind of individual wardrobe suggestions, even if they are only concepts.Consider them and consider how you may be valuable to them.
4. Create useful material.
Value is really important. You will perform great on Instagram if you often offer bite-sized, worthwhile material.Indeed, Instagram is mostly focused on amusement, but knowledge, education, and useful information also rules there.
And for this same reason reels are performing so brilliantly.Reels are here to stay whether or not we like them. See our free cheatsheet of 30 days of Instagram reels if you're feeling a little lost or anxious starting with reels.
5. Have a somewhat pleasing feed.
Having an aesthetically pleasing Instagram feed will really benefit you as well. These days, appearances are not everything, hence I wouldn't get overly fixated on having a "perfect" feed as such thing is not existent.
Different ways to become as Instagram fashion influencers versus fashion bloggers?
Growing on any platform requires time, consistency, some strategy, and a clear idea of where you like to see it developed.
Should one wish to be a fashion blogger?
For those of you aspiring to be fashion bloggers—that is, having a website where you showcase your outfit photos and profit from it—then have a look at our complete tutorial on how to launch a blog for beginners.
Growing a blog requires a lot of work, so I developed the Blogging Secrets course to let you reach there sooner.However, it's important that you provide searchable material for your blog—that which will rank in Google search or rapidly expand on Pinterest.