Not a day goes by that I don’t ask myself how they disappeared from Google index and what they get up to? It’s a major shift that can affect how your website is seen, its traffic, and possibly even its rankings. Knowledge concerning the de-indexing process is vital particularly to webmasters, SEO’s and owners of sites. Let's break it down.
What Is De-Indexing?
De-indexing a page as far as Google is concerned means Google has decided that a specific web page will not be indexed. Basically, it’s not longer able of appearing in Google result list. The act of indexing means that Google places the information contained in a certain Web page into its gargantuan data base where users can search for it. However, once excluded, the page cannot be retrieved in SERP even if it fits the search terms perfectly well.
Immediate Impact: No More Visibility
The most apparent impact that can be observed during de-indexing of its pages refers to the lack of visibility. This means that if the page was previously ranking for any search queries it will not show up in the Google search result. In either a case of high or low traffic, the page shall not be visible to users who are searching using the Google search engine.
This means that those who may have come across your page from the search option thereby showing potential visitors, customers or users that may be interested in whatever you offer will not be able to find your page again unless they have a link to your page. This is especially so if that page was part of your site’s funnel or was receiving considerable organic traffic.
Can Users Still Access the Page?
Of course, if a user has a direct URL for a particular page, then a de-indexed page can be viewed. Google’s de-indexing, therefore, does not remove the page from the internet like it is usually understood. It justban it from its list for searches. That is, if someone saved the page or if you use links to it from other parts of your site, users still can get the content.
However, if the page is hidden from the search engine and perhaps it was not frequently linked to by other sites, it may gradually become difficult for new visitor to locate the page. After a while it is almost impossible to find a page in the web with the help of a search engine if no one has the link to it.
Related : How to Make Every Blog Article You Write Rank High in Google Search?
Impact on SEO and Rankings
Once you have a page that studied for de-indexing, it means that that particular page cannot contribute to the site’s performance in the Search Engines. This could potentially result to a poor ranking on related keywords or topics thus a poor performance. Though de-indexing does not inevitably lead to the overall decline in your site’s performance, if some crucial web pages are excluded from the list, it will have a negative affect on your website.
If the page was ranking for relevant keywords, you lose all that traffic out rightly. And if you’ve linked to that page, all of the link juice from those sources will go away as well. Links and content are the ways how search engines position the given site’s pages. Once out of the Google index, it just does not have that ranking power and efficiency that the given page has once more.
Nevertheless, it is necessary to understand that the correct SEO can give a free boost to a site even after its pages are excluded from search engines. However, the elimination of the quantity of these negative keywords along with an enhancement of the existing good quality content and other components of the site will help keep your website well ranked and more visible to the search engine in the event of de-indexing.
Why Would Google De-Index a Page?
There are several reasons why a page might be de-indexed by Google:
Manual Actions: More specifically, if google has some algorithms that find that your web page is acting in a way that is against their guidelines or is involved in spamming or other illicit content your web page may be dragged and hit with a manual penalty and it will be removed from the google index.
Duplicate Content: Google may even penalize your page for having such content in their indices and remove your URL from its database if they see that another web page has plagiarized content from your own or from another website.
Noindex Tag: Occasionally website owners consciously place a “noindex” meta tag to the pages which they do not want Google to crawl. If this tag is added, Google will automatically delete the page from the Google database.
Low Quality Content: Job number one for Google is to give the user the best possible relevant results. Even if your page or site seems to contain relatively poor quality thin content, Google may decide to delist it to make user experience better.
Crawl Issues: There are some situations where the proper functioning of the search engine is not allowed to reach a specific page. Googlebot is unable to crawl the page for one reason or another – perhaps because of server issues, broken links or improper robots.txt settings – and may even be removed from the index.
Site Restructuring: Sometimes the web pages of a site may be ‘deprioritised’ for a period or removed completely; this sometimes occurs when the site has been redesigned or reorganised, and some URLs or internal links are incorrect.
What Happens to Your Page After De-Indexing?
The post explains that although after a site is de-indexed it remains on the web, it is not responsive to Google search results. Here’s what typically happens:
Related : Is Google Search an example of AI True or false?
It is however important to mention that de-indexing is sometimes useful as well. If you deliberately excluded some page from the index because it has become irrelevant, poorly written or outdated, it is for the better of the website as a whole if its SEO credentials are being considered.
How to Prevent De-Indexing
To avoid unintentional de-indexing, ensure the following:
Conclusion
Removing a webpage from Google’s index often poses serious impacts on your site’s rankings on the search engine. You only have the possibility of giving access to the content once the page is live, but it does not appear in a search engine, which therefore implies the loss of the natural traffic and positionings of the page. To prevent it from causing you problems, it is also necessary to know when your pages may be de-indexed. Whether the de-indexing occurred through errors, poor quality of work or consciously, understanding the effect will assist in making possible decisions for the well-being of your site.
Thomas Hardy
Not a day goes by that I don’t ask myself how they disappeared from Google index and what they get up to? It’s a major shift that can affect how your website is seen, its traffic, and possibly even its rankings. Knowledge concerning the de-indexing process is vital particularly to webmasters, SEO’s and owners of sites. Let's break it down.
What Is De-Indexing?
De-indexing a page as far as Google is concerned means Google has decided that a specific web page will not be indexed. Basically, it’s not longer able of appearing in Google result list. The act of indexing means that Google places the information contained in a certain Web page into its gargantuan data base where users can search for it. However, once excluded, the page cannot be retrieved in SERP even if it fits the search terms perfectly well.
Immediate Impact: No More Visibility
The most apparent impact that can be observed during de-indexing of its pages refers to the lack of visibility. This means that if the page was previously ranking for any search queries it will not show up in the Google search result. In either a case of high or low traffic, the page shall not be visible to users who are searching using the Google search engine.
This means that those who may have come across your page from the search option thereby showing potential visitors, customers or users that may be interested in whatever you offer will not be able to find your page again unless they have a link to your page. This is especially so if that page was part of your site’s funnel or was receiving considerable organic traffic.
Can Users Still Access the Page?
Of course, if a user has a direct URL for a particular page, then a de-indexed page can be viewed. Google’s de-indexing, therefore, does not remove the page from the internet like it is usually understood. It justban it from its list for searches. That is, if someone saved the page or if you use links to it from other parts of your site, users still can get the content.
However, if the page is hidden from the search engine and perhaps it was not frequently linked to by other sites, it may gradually become difficult for new visitor to locate the page. After a while it is almost impossible to find a page in the web with the help of a search engine if no one has the link to it.
Related : How to Make Every Blog Article You Write Rank High in Google Search?
Impact on SEO and Rankings
Once you have a page that studied for de-indexing, it means that that particular page cannot contribute to the site’s performance in the Search Engines. This could potentially result to a poor ranking on related keywords or topics thus a poor performance. Though de-indexing does not inevitably lead to the overall decline in your site’s performance, if some crucial web pages are excluded from the list, it will have a negative affect on your website.
If the page was ranking for relevant keywords, you lose all that traffic out rightly. And if you’ve linked to that page, all of the link juice from those sources will go away as well. Links and content are the ways how search engines position the given site’s pages. Once out of the Google index, it just does not have that ranking power and efficiency that the given page has once more.
Nevertheless, it is necessary to understand that the correct SEO can give a free boost to a site even after its pages are excluded from search engines. However, the elimination of the quantity of these negative keywords along with an enhancement of the existing good quality content and other components of the site will help keep your website well ranked and more visible to the search engine in the event of de-indexing.
Why Would Google De-Index a Page?
There are several reasons why a page might be de-indexed by Google:
Manual Actions: More specifically, if google has some algorithms that find that your web page is acting in a way that is against their guidelines or is involved in spamming or other illicit content your web page may be dragged and hit with a manual penalty and it will be removed from the google index.
Duplicate Content: Google may even penalize your page for having such content in their indices and remove your URL from its database if they see that another web page has plagiarized content from your own or from another website.
Noindex Tag: Occasionally website owners consciously place a “noindex” meta tag to the pages which they do not want Google to crawl. If this tag is added, Google will automatically delete the page from the Google database.
Low Quality Content: Job number one for Google is to give the user the best possible relevant results. Even if your page or site seems to contain relatively poor quality thin content, Google may decide to delist it to make user experience better.
Crawl Issues: There are some situations where the proper functioning of the search engine is not allowed to reach a specific page. Googlebot is unable to crawl the page for one reason or another – perhaps because of server issues, broken links or improper robots.txt settings – and may even be removed from the index.
Site Restructuring: Sometimes the web pages of a site may be ‘deprioritised’ for a period or removed completely; this sometimes occurs when the site has been redesigned or reorganised, and some URLs or internal links are incorrect.
What Happens to Your Page After De-Indexing?
The post explains that although after a site is de-indexed it remains on the web, it is not responsive to Google search results. Here’s what typically happens:
Related : Is Google Search an example of AI True or false?
It is however important to mention that de-indexing is sometimes useful as well. If you deliberately excluded some page from the index because it has become irrelevant, poorly written or outdated, it is for the better of the website as a whole if its SEO credentials are being considered.
How to Prevent De-Indexing
To avoid unintentional de-indexing, ensure the following:
Conclusion
Removing a webpage from Google’s index often poses serious impacts on your site’s rankings on the search engine. You only have the possibility of giving access to the content once the page is live, but it does not appear in a search engine, which therefore implies the loss of the natural traffic and positionings of the page. To prevent it from causing you problems, it is also necessary to know when your pages may be de-indexed. Whether the de-indexing occurred through errors, poor quality of work or consciously, understanding the effect will assist in making possible decisions for the well-being of your site.